Chaz x Foot Locker EU x Nike

2025 to 2026 Product design Creative direction Tuned Skateboard collab, London / Maison TN, Paris

In late 2025 I partnered with Foot Locker EU and Nike on a collab around the pink and green Air Max Plus. I designed a custom Tuned Deck to match the pair and then shot the campaign in London with photographer Cashmerre, handling the concept, casting, styling, locations and edit myself. The photos and video went live across both Foot Locker EU's channels and my own.

Off the back of that, I designed a second board for the neon Air Max Plus release and Foot Locker flew me out to Paris for Maison TN, where I attended the event and showcased the board.

Details
  • RoleProduct design and creative direction
  • ClientFoot Locker EU x Nike
  • Year2025 to 2026
  • PhotographyCashmerre
01

The Collab

Pink and green Air Max Plus / London / Photography with Cashmerre
01Tuned Skateboard, London
02Tuned Skateboard, London
03Tuned Skateboard, London
04Tuned Skateboard, London
05Tuned Skateboard, London
06Tuned Skateboard, London
07Tuned Skateboard, London
08Tuned Skateboard and Air Max Plus
02

Maison TN, Paris

Custom board for the neon release / Showcased at the event / Photography with Cashmerre
09Neon board for Maison TN
10Paris, Maison TN
11Paris, Maison TN